EMPLOYEE LOYALTY THROUGH THE ROLE OF JOB SATISFACTION AS A MEDIATOR: LEADER MEMBER EXCHANGE AND WORK LIFE BALANCE AT PT. BATANG HARI BARISAN
This research investigates the role of job satisfaction as a mediator in the impact of leader member exchange and work-life balance on employee loyalty at PT Batang Hari Barisan. Data were collected through surveys and questionnaires distributed to a sample of 74 respondents. Path analysis was used as the analysis method, with SmartPLS used for statistical processing. The findings show that leader member exchange and work-life balance significantly influence job satisfaction. Furthermore, leader member exchange has a significant influence on employee loyalty, while work-life balance has no direct impact on employee loyalty. Job satisfaction was found to significantly influence employee loyalty. In addition, leader member exchange impacts employee loyalty indirectly through the mediation of job satisfaction, whereas job satisfaction does not mediate the relationship between work-life balance and employee loyalty.
Keywords: Employee Loyalty, Leader Member Exchange, Work Life Balance, Job Satisfaction
Penelitian ini bertujuan untuk menganalisis peran kepuasan kerja sebagai mediator dampak leader member exchange dan work life balance pada loyalitas karyawan di PT Batang Hari Barisan. Pengumpulan data dilakukan melalui survei dan kuesioner yang disebarkan kepada sampel sebanyak 74 responden. Analisis jalur digunakan sebagai metode analisis, dengan SmartPLS digunakan untuk pengolahan statistik. Temuan menunjukkan bahwa leader member exchange dan work-life balance secara signifikan mempengaruhi kepuasan kerja. Lebih lanjut, leader member exchange memiliki pengaruh yang signifikan terhadap loyalitas karyawan, sedangkan work-life balance secara langsung tidak berdampak pada loyalitas karyawan. Kepuasan kerja terbukti secara signifikan mempengaruhi loyalitas karyawan. Selain itu, leader member exchange berdampak pada loyalitas karyawan secara tidak langsung melalui mediasi kepuasan kerja, sedangkan kepuasan kerja tidak memediasi hubungan antara work-life balance dan loyalitas karyawan.
Keywords : Loyalty Employees , Leader Member Exchange, Work Life Balance , Job Satisfaction
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Citation
. (2024).EMPLOYEE LOYALTY THROUGH THE ROLE OF JOB SATISFACTION AS A MEDIATOR: LEADER MEMBER EXCHANGE AND WORK LIFE BALANCE AT PT. BATANG HARI BARISAN.(Electronic Thesis or Dissertation). Retrieved from https://localhost/etd